Our Mission: Bridging the Gap Between Education and Industry

At Innovative Dutch, we are passionate about transforming the way higher education and businesses approach learning. Our mission is to bridge the gap between academic theory and real-world practice through dynamic simulation games that prepare the next generation of leaders for the challenges of innovation and entrepreneurship.

Our Vision: Revolutionizing Learning Through Engagement

We believe that all higher education programs in the fields of Innovation and Entrepreneurship should benefit from engaging, interactive tools like simulation games. These tools create immersive learning experiences, fostering deeper understanding and practical skills that go beyond the traditional classroom.

Our Founder: Jan Spruijt

Innovative Dutch was founded in 2012 by Jan Spruijt, a seasoned educator, entrepreneur, and expert in innovation management. Jan’s journey began in academia and expanded into the corporate world, where he recognized the growing need for innovative, practical learning solutions. Combining deep expertise with an open, equal, and engaging approach to teaching, Jan developed a series of business simulation games that have been implemented in over 25 countries. His tools are currently used by top-ranking universities like TU Eindhoven, Warwick Business School, and Bayes Business School, as well as leading corporations seeking to enhance leadership programs.

What We Do

We specialize in turnkey solutions for higher education institutions and custom simulations for corporations. Our portfolio includes business simulations that focus on innovation management, entrepreneurial leadership, and ecosystem thinking. Unlike many competitors who provide software, we go beyond with a holistic approach, offering not just the tools but also the expertise and guidance needed to drive impactful learning experiences.

Why Choose Innovative Dutch?

  • Focused Expertise: We are academics at heart, not just game designers. Our simulations are built on deep, research-backed insights into innovation and entrepreneurship.
  • Uncrackable & AI-proof: Our games are meticulously designed to foster genuine learning, ensuring that success comes through critical thinking and strategic decision-making, rather than shortcuts.
  • Engaging & Immersive: Our solutions aren’t just about playing games. They are about creating engaging learning environments that mirror real-world challenges.
  • Customizable for Corporations: For businesses, we offer customized simulations tailored to meet specific goals, whether it’s leadership development or fostering an entrepreneurial mindset among teams.

Looking Ahead

We are continuously expanding our horizons with new simulations focusing on ecosystem innovation and design thinking. This evolution allows us to not only cover corporate innovation but also the fast-paced world of startups and entrepreneurial ventures. In addition, we are developing leadership courses for professionals, providing them with the tools to thrive in today’s complex, innovation-driven environments.