Cases

Innovation Management Game at Warwick Business School

Client Profile: Warwick Business School (MBA Program in Innovative Leadership) At Warwick Business School, we run the Innovation Management Game annually for over 100 students in the Innovative Leadership masters program. Given the diverse, international backgrounds of the students, we incorporate "dry rounds" and Q&A sessions to ensure full understanding before moving into live gameplay. Some sessions are hosted in-person in Birmingham, while others are conducted online. Outcome: Inclusive & Comprehensive Learning This structured approach ensures that all students, regardless of background, can engage deeply with the content.

Business Ecosystems Game at TU/e Eindhoven

Client Profile: Eindhoven University of Technology (Masters in Innovation Management) Each autumn, we run the Business Ecosystems Game for the popular masters program in Innovation Management at TU/e. The game is fully integrated with the course, offering a smooth learning trajectory that covers the microfoundations of innovation, firm-level ecosystems, and macro-level challenges. Teams initially compete, but the final stage transitions into a collaborative "ecosystem challenge." Outcome: Competitive to Collaborative Learning The game encourages students to both compete and collaborate, reflecting real-world dynamics in innovation ecosystems. Looking Ahead: Advancing Ecosystem Thinking We aim to further refine this unique competitive-to-collaborative format to continue inspiring future leaders in innovation.

Innovation Management Game at Athens University of Economics and Business

Client Profile: Athens University (Masters in Marketing & Communication) Since 2022, we have run the Innovation Management Game annually for the masters program at Athens University of Economics and Business. Spread over two months, the game includes several rounds before and after a mid-course break. We kick off the game with an in-person session in Athens, followed by virtual sessions for feedback and final decision-making. Outcome: Flexible & Engaging Format Students benefit from a balanced mix of in-person engagement and virtual collaboration, making it both flexible and impactful. Looking Ahead: Strengthening Virtual Learning This hybrid approach allows us to stay connected with students, continuing to innovate on how we deliver meaningful learning experiences.

Business Model Game & Innovation Management Game at the University of Luxembourg

Client Profile: University of Luxembourg (Masters in Innovation & Entrepreneurship) Since 2016, we have been implementing both the Business Model Game and Innovation Management Game at the University of Luxembourg as part of their Innovation & Entrepreneurship masters program. The games are integrated into the Autumn and Spring semesters, with the Business Model Game running for one week in the Fall and the Innovation Management Game running for two weeks in the Spring. Outcome: Structured & Practical Learning The combination of morning lectures and afternoon gameplay provides students with both theoretical knowledge and practical experiences

Implementation of the Innovation Management Game at Aalto University

Client Profile: Aalto University (Executive MBA Program) Every year, Aalto University hosts an exchange with TU Munich's executive MBA program, bringing together 30 eMBA students from diverse nationalities for a two-week visit to Helsinki. During this period, a full day is dedicated to playing the Innovation Management Game. The day includes both regular and speed rounds, providing an engaging and fun experience facilitated by a trainer from Innovative Dutch. Outcome: High Engagement & Fun Learning Experience The students gain valuable insights into innovation management, making this game a highlight of their exchange. Looking Ahead: Continued Engagement with eMBA Students We look forward to continuing this enriching collaboration, providing an innovative learning experience year after year.

Innovation Management Game at Campus Party Brasil

HRM Innovation Project at Han University of Applied Sciences

Client Profile: Han University of Applied Sciences (HRM Department) Our collaboration with HRM at Han University of Applied Sciences involved spearheading an innovation project focused on addressing challenges related to workload, education innovation, and enhanced collaboration with the industry. The initiative aimed to position HRM as a leader in the field, especially as they approached a crucial accreditation process. Client's Request: HRM Innovation Proposal

1. Background:
   • HRM is undergoing an accreditation process with a focus on becoming a 'Smart Region' contributor.
   • An innovation committee has been formed, addressing issues of workload, education, industry collaboration, and team structure.
   • Plans for innovation exist but require refinement and execution due to ongoing challenges and anticipated accreditation workload.
   • HRM sees an opportunity to become a frontrunner in the field.
2. Scope of the Project:
   • Immediate focus on workload and industry collaboration.
   • Potential involvement in addressing questions arising from the accreditation process.
   • Team Change Process towards an innovative, self-organized team.

Outcome: Strategic Innovation Roadmap The proposed project provided Han University's HRM department with a strategic roadmap for addressing workload issues, enhancing education innovation, and fortifying collaboration with the industry. The four-phased approach ensured a systematic and holistic transformation, aligning with the broader goals of becoming a Smart Region contributor and excelling in the accreditation process. Looking Ahead: Continuous Partnership for Excellence If there are further needs emerging from HRM's ongoing initiatives or additional challenges post-accreditation, we stand ready to continue our partnership, offering tailored solutions to drive continuous improvement and innovation. Together, let's foster excellence in education and industry collaboration at HAN University of Applied Sciences.

Establishing the ‘Lectoraat Smart Business’ at Han University of Applied Sciences

Client Profile: Han University of Applied Sciences Our engagement with Han University of Applied Sciences involved collaborating on the establishment of the 'Lectoraat Smart Business.' The initiative was driven by the university's commitment to becoming a leading knowledge center in the region, particularly in the development of a 'Smart Region' that integrates smart technologies and new business models. Client's Request: Lectoraat Smart Business Program Development

1. Lectoraat Smart Business Overview:
   • Aimed to contribute to the development of a 'Smart Region.'
   • Focused on innovation and entrepreneurship in smart technology.
   • Supported by Centres of Expertise, lectorates, and education.
2. Research Levels and Methodology:
   • Research conducted at three levels: exploration, implementation, and aggregated.
   • Student-centered research focusing on operational questions.
   • Lectoraat acted as a hub for organizations with innovation queries related to smart technology.
   • Explored the role of digital technology in shaping new business models.
3. Positioning:
   • Formally positioned under the Institute of Business and Law (IBR), supported by the Knowledge Center for Business Development & Co-Creation.
   • Aligned with the goal of contributing to the Smart Region program.
   • Thematically positioned at the intersection of digital innovation, business models, and open innovation.
4. Objectives of Lectoraat Smart Business:
   • Professional Practice and Society:
     • Develop knowledge and tools applied by organizations.
     • Contribute to the future professional profile of students.
     • Ensure systematic evaluation of product and service quality.
   • Education and Training:
     • Equip future professionals with skills for the digital era.
     • Update curricula in line with digital innovation, business models, and open innovation.
     • Collaborate with internal and external stakeholders for aligned programming.
     • Ensure systematic evaluation of product and service quality.
   • Knowledge Development and Sharing:
     • Establish an evolving knowledge circle guided by the lector.
     • Focus on design-oriented and action-oriented research.
     • Contribute to a robust body of knowledge in business models, digital innovation, and open innovation.
     • Supervise (aspiring) PhD candidates.
     • Facilitate knowledge transfer within and outside HAN.

Outcome: Establishment of Lectoraat Smart Business The 'Lectoraat Smart Business' successfully commenced its operations, aligning with the vision of making HAN a knowledge leader in the Smart Region initiative. The program's structure and objectives were designed to ensure active engagement with the professional sector, enhance education offerings, and contribute to the body of knowledge in the defined thematic areas. Looking Ahead: A Journey of Continuous Learning and Innovation As the 'Lectoraat Smart Business' embarks on its journey, Innovative Dutch remains committed to providing ongoing support in realizing its goals, fostering a culture of innovation, and contributing to the development of a Smart Region. We look forward to further collaboration and success in the evolving landscape of smart technologies and business innovation.