Client Profile: Han University of Applied Sciences Our engagement with Han University of Applied Sciences involved collaborating on the establishment of the 'Lectoraat Smart Business.' The initiative was driven by the university's commitment to becoming a leading knowledge center in the region, particularly in the development of a 'Smart Region' that integrates smart technologies and new business models. Client's Request: Lectoraat Smart Business Program Development

1. Lectoraat Smart Business Overview:
   • Aimed to contribute to the development of a 'Smart Region.'
   • Focused on innovation and entrepreneurship in smart technology.
   • Supported by Centres of Expertise, lectorates, and education.
2. Research Levels and Methodology:
   • Research conducted at three levels: exploration, implementation, and aggregated.
   • Student-centered research focusing on operational questions.
   • Lectoraat acted as a hub for organizations with innovation queries related to smart technology.
   • Explored the role of digital technology in shaping new business models.
3. Positioning:
   • Formally positioned under the Institute of Business and Law (IBR), supported by the Knowledge Center for Business Development & Co-Creation.
   • Aligned with the goal of contributing to the Smart Region program.
   • Thematically positioned at the intersection of digital innovation, business models, and open innovation.
4. Objectives of Lectoraat Smart Business:
   • Professional Practice and Society:
     • Develop knowledge and tools applied by organizations.
     • Contribute to the future professional profile of students.
     • Ensure systematic evaluation of product and service quality.
   • Education and Training:
     • Equip future professionals with skills for the digital era.
     • Update curricula in line with digital innovation, business models, and open innovation.
     • Collaborate with internal and external stakeholders for aligned programming.
     • Ensure systematic evaluation of product and service quality.
   • Knowledge Development and Sharing:
     • Establish an evolving knowledge circle guided by the lector.
     • Focus on design-oriented and action-oriented research.
     • Contribute to a robust body of knowledge in business models, digital innovation, and open innovation.
     • Supervise (aspiring) PhD candidates.
     • Facilitate knowledge transfer within and outside HAN.

Outcome: Establishment of Lectoraat Smart Business The 'Lectoraat Smart Business' successfully commenced its operations, aligning with the vision of making HAN a knowledge leader in the Smart Region initiative. The program's structure and objectives were designed to ensure active engagement with the professional sector, enhance education offerings, and contribute to the body of knowledge in the defined thematic areas. Looking Ahead: A Journey of Continuous Learning and Innovation As the 'Lectoraat Smart Business' embarks on its journey, Innovative Dutch remains committed to providing ongoing support in realizing its goals, fostering a culture of innovation, and contributing to the development of a Smart Region. We look forward to further collaboration and success in the evolving landscape of smart technologies and business innovation.

Client Profile: Eindhoven University of Technology (Masters in Innovation Management) Each autumn, we run the Business Ecosystems Game for the popular masters program in Innovation Management at TU/e. The game is fully integrated with the course, offering a smooth learning trajectory that covers the microfoundations of innovation, firm-level ecosystems, and macro-level challenges. Teams initially compete, but the final stage transitions into a collaborative "ecosystem challenge." Outcome: Competitive to Collaborative Learning The game encourages students to both compete and collaborate, reflecting real-world dynamics in innovation ecosystems. Looking Ahead: Advancing Ecosystem Thinking We aim to further refine this unique competitive-to-collaborative format to continue inspiring future leaders in innovation.

Client Profile: NV REWIN West-Brabant REWIN, a dynamic force in the West Brabant region, approached us with a clear vision — to accelerate business growth, spur innovation, and fortify their position as a hub for thriving enterprises. With a primary focus on supporting businesses through settlement and providing tailored services, REWIN aimed to enhance its approach to (open) innovation management. Client's Challenge: Bridging Ambitions and Processes REWIN, amidst a period of significant growth, identified a misalignment between their ambitious goals and the existing process-oriented approach to innovation management. The challenge was clear: How could REWIN streamline cluster initiation, maintain vibrancy, and ensure sustainable cluster growth while providing concrete output and showcases for stakeholders? Our Approach: Crafting a Tailored Open Innovation Workshop We tailored a specialized Open Innovation Workshop Series for REWIN, targeting key stakeholders Senior Managers and Business Developers in Maintenance, Biobased, and Service-logistics. Our workshop not only addressed the identified challenges but also aligned seamlessly with REWIN's overarching objectives. Workshop Objectives:

1. Inspiration and Learning: Instill a sense of inspiration and provide practical insights for business developers, emphasizing real-world applications of open innovation management.
2. Professionalization: Facilitate a platform for professionalizing REWIN's innovation management, aligning strategies with the organization's growth trajectory.
3. Cluster Dynamics: Tackle the central question head-on by devising strategies to expedite cluster initiation, maintain vitality, and implement effective maintenance practices.
4. Concrete Output: Guide efforts toward tangible results and showcase development, ensuring resonance with REWIN's stakeholders.

Client's Desired Outcome: Empowered for Success Our workshop was designed not only to impart valuable knowledge but to equip REWIN's team with actionable tools. By encouraging participants to prepare in advance, we ensured maximum engagement and active participation. Results: Transformative Insights and Lasting Impact The outcome? REWIN now stands poised to take a significant step forward in achieving its ambitions. The organization is equipped with a professionalized approach to innovation management, primed to initiate, nurture, and showcase clusters effectively. Looking Ahead: Elevating Success Stories This case exemplifies our commitment to fostering excellence and driving growth in collaboration with forward-thinking organizations. If you're seeking a strategic partner to elevate your business or organization, Innovative Dutch is ready to embark on a transformative journey with you. Let's shape success together!

Client Profile: Tilburg University, NHTV, and Avans Our journey with Tilburg University (TiU), NHTV Breda University of Applied Sciences, and Avans University of Applied Sciences began with a vision to revolutionize entrepreneurship education through an engaging and educational simulation game. Initiated Innovative Dutch TiU, Avans, and NHTV, this collaborative venture aimed to create a dynamic learning experience for students. Client's Request: A Groundbreaking Entrepreneurship Game Innovative Dutch expressed enthusiasm after our collaborative conversation, seeking to develop an 'Entrepreneurship Game' for TiU, NHTV, and Avans. The challenge was to design an immersive and educational game, aligning with the theoretical foundations of entrepreneurship, particularly 'The Lean Startup' model by Eric Ries. Our Approach: Crafting an Immersive Learning Experience

• Built upon the game model developed by Innovative Dutch, the game simulated a realistic environment enriched with game elements for optimal learning.
• Grounded in 'The Lean Startup' model, the game covered pre-start, start-up, and scale-up phases of entrepreneurship.
• Designed to cater to both HBO and WO students, adaptable to varying skill levels and academic domains.
• Configurable to integrate seamlessly into existing modules, with optional extra modules for customization.
• Offline assignments (plugins) added depth to the gameplay.
• Depending on options, the game spanned 1EC-4EC.

Client Collaboration and Co-Creation:

• A denktank (think tank) was established, providing support in content, theory, and gamification throughout the development.
• Co-creation emphasized joint development, with feedback incorporated in both the developmental and operational phases.

Results: A Pathway to Innovative Entrepreneurship Education The collaborative effort between Innovative Dutch, TiU, Avans, and NHTV resulted in a groundbreaking Entrepreneurship Game. This case exemplifies our commitment to pushing the boundaries of educational gaming, transforming entrepreneurship education into an immersive and dynamic experience. Looking Ahead: Revolutionizing Learning Experiences If you're seeking innovative solutions to elevate your educational programs, Innovative Dutch is ready to collaborate. Let's embark on a journey to revolutionize learning together!

Client Profile: Han University of Applied Sciences (HRM Department) Our collaboration with HRM at Han University of Applied Sciences involved spearheading an innovation project focused on addressing challenges related to workload, education innovation, and enhanced collaboration with the industry. The initiative aimed to position HRM as a leader in the field, especially as they approached a crucial accreditation process. Client's Request: HRM Innovation Proposal

1. Background:
   • HRM is undergoing an accreditation process with a focus on becoming a 'Smart Region' contributor.
   • An innovation committee has been formed, addressing issues of workload, education, industry collaboration, and team structure.
   • Plans for innovation exist but require refinement and execution due to ongoing challenges and anticipated accreditation workload.
   • HRM sees an opportunity to become a frontrunner in the field.
2. Scope of the Project:
   • Immediate focus on workload and industry collaboration.
   • Potential involvement in addressing questions arising from the accreditation process.
   • Team Change Process towards an innovative, self-organized team.

Outcome: Strategic Innovation Roadmap The proposed project provided Han University's HRM department with a strategic roadmap for addressing workload issues, enhancing education innovation, and fortifying collaboration with the industry. The four-phased approach ensured a systematic and holistic transformation, aligning with the broader goals of becoming a Smart Region contributor and excelling in the accreditation process. Looking Ahead: Continuous Partnership for Excellence If there are further needs emerging from HRM's ongoing initiatives or additional challenges post-accreditation, we stand ready to continue our partnership, offering tailored solutions to drive continuous improvement and innovation. Together, let's foster excellence in education and industry collaboration at HAN University of Applied Sciences.

Client Profile: University of Luxembourg (Masters in Innovation & Entrepreneurship) Since 2016, we have been implementing both the Business Model Game and Innovation Management Game at the University of Luxembourg as part of their Innovation & Entrepreneurship masters program. The games are integrated into the Autumn and Spring semesters, with the Business Model Game running for one week in the Fall and the Innovation Management Game running for two weeks in the Spring. Outcome: Structured & Practical Learning The combination of morning lectures and afternoon gameplay provides students with both theoretical knowledge and practical experiences